Sony 3D Glasses Promo

Battistini Augustus were asked by Sony to design and produce a Bundle Box for their current 3D Glasses.

The Bundle Box contains 3 x 3D glasses and 2 current Blu-Ray movies. The packaging design had to be bold and obvious to customers. Tradionally called a ‘Meal-Deal’, customers who bought the 3D glasses would be given 2 free Harry Potter discs. Battistini Augustus produced thousands of these boxes which were distributed throughout Europe.